Skip to content

Modo Avião beyond the screen

desliga-te fest 27
CONCEPT · ART DIRECTION · BRAND EXPERIENCE

The only screen is the sky. We spend so much time connected to everything that we've almost forgotten what it feels like to be fully present. Modo Avião is a festival concept set in the natural landscape of Gerês, Portugal. A different kind of gathering, where art, nature, music and human connection take centre stage. No conventional main stage. No endless distractions. Just a different way of experiencing the world around us. The materials presented here were created as conceptual applications for the festival, exploring how the identity could extend across communication, merchandise and space. Born from the desliga-te universe, Modo Avião takes the art of switching off beyond an idea and into a physical experience. We created a visual world designed to exist far beyond the screen. From bold manifesto posters to tickets, wearable pieces and environmental installations, every expression carries the same invitation. Less scrolling. More living.

Identity in motion — logo, symbol and visual language
Festival ticketing — boarding-pass-inspired designs
Core design applications — identity translated into systems, elements and objects.

Concept in context — exploring how the identity could live
Concept environments — visualising space and atmosphere.
Next Case magna Positioning Co.